{"id":2231,"date":"2020-09-29T13:47:08","date_gmt":"2020-09-29T11:47:08","guid":{"rendered":"https:\/\/www.guzel.net.tr\/blog\/?p=2231"},"modified":"2020-09-29T13:47:10","modified_gmt":"2020-09-29T11:47:10","slug":"isletmeniz-icin-twitter-pazarlama-ipuclari","status":"publish","type":"post","link":"https:\/\/www.guzel.net.tr\/blog\/genel\/isletmeniz-icin-twitter-pazarlama-ipuclari.html","title":{"rendered":"\u0130\u015fletmeniz i\u00e7in Twitter Pazarlama \u0130pu\u00e7lar\u0131"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Twitter, \u015firketinizin g\u00f6r\u00fc\u015flerini payla\u015fmak, m\u00fc\u015fteriler ve takip\u00e7ilerle etkile\u015fim kurmak ve bir marka varl\u0131\u011f\u0131 olu\u015fturmak i\u00e7in harika bir sosyal medya platformudur. Ayr\u0131ca, m\u00fc\u015fteri adaylar\u0131 olu\u015fturmak, m\u00fc\u015fteri sorular\u0131n\u0131 yan\u0131tlamak ve takip\u00e7ilerinizle g\u00fc\u00e7l\u00fc bir ili\u015fki kurmak i\u00e7in Twitter&#8217;\u0131 da kullanabilirsiniz. K\u00fc\u00e7\u00fck i\u015fletmelerin % 70&#8217;inden fazlas\u0131 Twitter kullan\u0131yor, bu nedenle \u00e7ok fazla rekabet var. Twitter&#8217;da ilerleme kaydetmek, bir profil olu\u015fturmaktan ve birka\u00e7 anl\u0131k tweet eklemekten fazlas\u0131n\u0131 gerektirir. K\u00fc\u00e7\u00fck i\u015fletme Twitter stratejinizi olu\u015fturman\u0131z ve \u00f6deme yapan m\u00fc\u015fterilerinize ula\u015fmak i\u00e7in platform \u00f6zelliklerini kullanman\u0131z gerekecek. Peki Twitter&#8217;dan nas\u0131l daha fazla fayda sa\u011flayabilirsiniz?&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Reklam Vermelisiniz&nbsp;<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Profilinize veya i\u015fletmenizin web sitesine gelen trafi\u011fi art\u0131rmak istiyorsan\u0131z, Twitter&#8217;da reklam vermek m\u00fckemmel bir se\u00e7imdir. \u0130ki ana se\u00e7ene\u011finiz var: Tan\u0131t\u0131lan tweet&#8217;ler ve Twitter reklamlar\u0131. Bir kampanya y\u00fcr\u00fct\u00fcyorsan\u0131z veya belirli bir i\u00e7erik par\u00e7as\u0131na daha fazla g\u00f6z atmak istiyorsan\u0131z, tan\u0131t\u0131lan bir tweet m\u00fckemmeldir. Twitter, hedef pazar\u0131n\u0131z i\u00e7in belirli arama sonu\u00e7lar\u0131nda tan\u0131t\u0131lan tweetlerinizi yay\u0131nlayacakt\u0131r. Bir videoda daha fazla g\u00f6r\u00fcnt\u00fc elde etmek veya bir a\u00e7\u0131l\u0131\u015f sayfas\u0131 arac\u0131l\u0131\u011f\u0131yla daha fazla m\u00fc\u015fteriyi d\u00f6n\u00fc\u015ft\u00fcrmek gibi belirli kampanya hedefleriniz oldu\u011funda bir Twitter reklam\u0131 kullan\u0131\u015fl\u0131d\u0131r. Hedef kitlenizi dikkatlice hedefleyin, b\u00f6ylece reklamlar\u0131n\u0131z do\u011fru ki\u015filerin beslemelerinde g\u00f6r\u00fcn\u00fcr. Twitter reklamlar\u0131, m\u00fc\u015fterileriniz olma olas\u0131l\u0131\u011f\u0131 en y\u00fcksek olan ki\u015filerin \u00f6n\u00fcnde markan\u0131z\u0131n daha fazla g\u00f6r\u00fcnmesine yard\u0131mc\u0131 olur.<br><br>&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Kitlenizi Do\u011fru Tan\u0131mal\u0131s\u0131n\u0131z<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;Bir\u00e7ok i\u015fletme, platforma ilk girdiklerinde Twitter&#8217;\u0131 bir yay\u0131n mesajla\u015fma sistemi olarak kullanma e\u011filimindedir, yaln\u0131zca izleyicileriyle etkile\u015fime girmeden kendileriyle ilgili bilgileri payla\u015f\u0131r. Sosyal medya hesaplar\u0131n\u0131zdan en y\u00fcksek getiriyi elde etmek i\u00e7in monologlara de\u011fil diyalo\u011fa odaklanman\u0131z gerekir. Konu uzmanlar\u0131n\u0131 veya sekt\u00f6r\u00fcn\u00fczdeki y\u00fcksek profilli ki\u015fileri, d\u00fc\u015f\u00fcncelerini sormak i\u00e7in ilgili yay\u0131nlarda etiketleyerek hedef kitlenizin ilgisini \u00e7ekin. Size soru soran veya sohbetinize kat\u0131lan ki\u015fileri yan\u0131tlay\u0131n. Hatta i\u015fletmeler, yay\u0131nlar\u0131n\u0131 payla\u015fan takip\u00e7ilere te\u015fekk\u00fcr ederek bir ili\u015fki kurabilirler &#8211; bu, ba\u015fkalar\u0131na de\u011fer verdi\u011finizi g\u00f6steren basit bir eylemdir. Kitlenizin ilgi alanlar\u0131na odaklanarak k\u00fc\u00e7\u00fck i\u015fletme i\u00e7eri\u011fi i\u00e7in Twitter&#8217;\u0131n\u0131z\u0131 olu\u015fturun. Hedef pazar\u0131n\u0131z\u0131n kim oldu\u011funu ve ne t\u00fcr Twitter hesaplar\u0131n\u0131 takip ettiklerini d\u00fc\u015f\u00fcn\u00fcn. Neden ilk etapta Twitter&#8217;dalar ve i\u015fletmenizle nas\u0131l etkile\u015fim kurmak istediklerini d\u00fc\u015f\u00fcn\u00fcyorsunuz? \u00d6rne\u011fin, izleyicileriniz belirli sorunlara cevap m\u0131 ar\u0131yor yoksa sadece birka\u00e7 kez g\u00fclmek mi istiyorlar? Sekt\u00f6r\u00fcn\u00fczdeki etkileyicileri de takip etti\u011finizden emin olun. Bu size Twitter&#8217;da ne t\u00fcr i\u00e7eri\u011fin ilgi \u00e7ekece\u011fi konusunda bir fikir verecek ve kitlenizin neye dikkat etti\u011fini anlaman\u0131za yard\u0131mc\u0131 olacakt\u0131r.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"420\" height=\"299\" src=\"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2020\/09\/ara_3.jpg\" alt=\"\" class=\"wp-image-2236\" srcset=\"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2020\/09\/ara_3.jpg 420w, https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2020\/09\/ara_3-300x214.jpg 300w, https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2020\/09\/ara_3-321x229.jpg 321w\" sizes=\"(max-width: 420px) 100vw, 420px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><br>Sonu\u00e7lar\u0131 Mutlaka Analiz Etmelisiniz<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">K\u00fc\u00e7\u00fck i\u015fletmeniz i\u00e7in Twitter stratejiniz, rakiplerinizin platformu nas\u0131l kulland\u0131\u011f\u0131n\u0131 \u00f6zetleyen rekabet\u00e7i bir analiz i\u00e7ermelidir. Bunu bilmek, bilgi payla\u015fmak ve her g\u00f6nderide ald\u0131\u011f\u0131n\u0131z kat\u0131l\u0131m d\u00fczeyini izlemek i\u00e7in bir i\u00e7erik takvimi geli\u015ftirdi\u011finizde yard\u0131mc\u0131 olacakt\u0131r. Sonu\u00e7lar\u0131n\u0131z\u0131 her ay veya \u00fc\u00e7 ayda bir analiz etti\u011finizden ve en iyi sonu\u00e7lar\u0131 elde etmek i\u00e7in stratejinizi de\u011fi\u015ftirdi\u011finizden emin olun. Ayr\u0131ca hedef kitlenizi baz alarak \u015fu sorular\u0131 sormal\u0131s\u0131n\u0131z:&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">* Hangi reklamlar\u0131m\u0131z ilgi \u00e7ekmi\u015f?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">* Reklamlar\u0131m\u0131z hedef kitlemize ula\u015fabiliyor mu?&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">* Ne kadar etkile\u015fim al\u0131yor?&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bunlar\u0131 bilip reklamlar\u0131n\u0131z\u0131 de\u011fi\u015ftirebilir, yanl\u0131\u015f hastag kulland\u0131\u011f\u0131n\u0131z\u0131 d\u00fc\u015f\u00fcn\u00fcyorsan\u0131z farkl\u0131 anahtar kelimeler deneyebilirsiniz. Anahtar kelimelerinizdeki \u00f6zg\u00fcnl\u00fck sizi \u00f6ne ta\u015f\u0131yacak olan \u00f6nemli bir unsurdur.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Twitter Listesi Olu\u015fturmal\u0131s\u0131n\u0131z<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">K\u00fc\u00e7\u00fck i\u015fletmenizin farkl\u0131 ilgi alanlar\u0131 varsa, Twitter yay\u0131n\u0131n\u0131zdaki t\u00fcm i\u00e7eri\u011fe g\u00f6z atmak zor olabilir. Feed&#8217;inizi farkl\u0131 konulara ay\u0131rmak i\u00e7in bir Twitter Listesi kullanmay\u0131 d\u00fc\u015f\u00fcn\u00fcn. Akla gelebilecek her \u015fey i\u00e7in listeler vard\u0131r, bu nedenle sekt\u00f6r\u00fcn\u00fczle alakal\u0131 listeler olu\u015fturun veya aray\u0131n. Bu \u015fekilde, belirli bir listeyi a\u00e7t\u0131\u011f\u0131n\u0131zda, yaln\u0131zca orada listelenen hesaplar\u0131 (ve g\u00f6nderilerini) g\u00f6r\u00fcrs\u00fcn\u00fcz. Bu, \u00f6zellikle ara\u015ft\u0131rmaya yeni ba\u015flarken ve ara\u015ft\u0131rma yaparken faydal\u0131d\u0131r. Rakipler i\u00e7in bir liste, etkileyiciler ve konu uzmanlar\u0131 i\u00e7in bir liste ve y\u00fcksek profilli m\u00fc\u015fteriler i\u00e7in bir liste olu\u015fturun.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Twitter, \u015firketinizin g\u00f6r\u00fc\u015flerini payla\u015fmak, m\u00fc\u015fteriler ve takip\u00e7ilerle etkile\u015fim kurmak ve bir marka varl\u0131\u011f\u0131 olu\u015fturmak i\u00e7in harika bir sosyal medya platformudur. Ayr\u0131ca, m\u00fc\u015fteri adaylar\u0131 olu\u015fturmak, m\u00fc\u015fteri sorular\u0131n\u0131 yan\u0131tlamak ve takip\u00e7ilerinizle g\u00fc\u00e7l\u00fc bir ili\u015fki kurmak i\u00e7in Twitter&#8217;\u0131 da kullanabilirsiniz. K\u00fc\u00e7\u00fck i\u015fletmelerin %&#8230;<\/p>\n","protected":false},"author":3,"featured_media":2240,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2231","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0130\u015fletmeniz i\u00e7in Twitter Pazarlama \u0130pu\u00e7lar\u0131 - G\u00fczel Hosting Internet Hizmetleri - Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.guzel.net.tr\/blog\/genel\/isletmeniz-icin-twitter-pazarlama-ipuclari.html\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0130\u015fletmeniz i\u00e7in Twitter Pazarlama \u0130pu\u00e7lar\u0131 - G\u00fczel Hosting Internet Hizmetleri - Blog\" \/>\n<meta property=\"og:description\" content=\"Twitter, \u015firketinizin g\u00f6r\u00fc\u015flerini payla\u015fmak, m\u00fc\u015fteriler ve takip\u00e7ilerle etkile\u015fim kurmak ve bir marka varl\u0131\u011f\u0131 olu\u015fturmak i\u00e7in harika bir sosyal medya platformudur. Ayr\u0131ca, m\u00fc\u015fteri adaylar\u0131 olu\u015fturmak, m\u00fc\u015fteri sorular\u0131n\u0131 yan\u0131tlamak ve takip\u00e7ilerinizle g\u00fc\u00e7l\u00fc bir ili\u015fki kurmak i\u00e7in Twitter&#8217;\u0131 da kullanabilirsiniz. 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