{"id":1268,"date":"2019-01-17T17:32:38","date_gmt":"2019-01-17T15:32:38","guid":{"rendered":"https:\/\/www.guzel.net.tr\/blog\/?p=1268"},"modified":"2019-01-17T17:32:40","modified_gmt":"2019-01-17T15:32:40","slug":"adwords-reklam-optimizasyonu-icin-oneriler","status":"publish","type":"post","link":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html","title":{"rendered":"Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler"},"content":{"rendered":"\n<p><strong>Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler<\/strong><strong><\/strong><\/p>\n\n\n\n<p>Adwords olu\u015fturdu\u011funuz web sitesinin reklam\u0131n\u0131 ve pazarlamas\u0131n\u0131 yapman\u0131za yard\u0131mc\u0131 olan bir Google platformudur. Ancak Adwords\u2019\u00fc kullanmak yaln\u0131zca \u00fcyelik a\u00e7\u0131p web sitenize reklam vermek de\u011fildir. Sitenize ekledi\u011finiz reklamlar\u0131 s\u00fcrekli olarak kontrol etmeli ve d\u00fczenli olarak reklamlar\u0131n g\u00f6sterildi\u011finden ve optimize olduklar\u0131ndan emin olmal\u0131s\u0131n\u0131z. Optimizasyon kontrollerini d\u00fczenli ve&nbsp;\u00f6zenli bir \u015fekilde yapmazsan\u0131z reklam i\u00e7in harcad\u0131\u011f\u0131n\u0131z b\u00fct\u00e7enin b\u00fcy\u00fck bir b\u00f6l\u00fcm\u00fcn\u00fc bo\u015fa harcam\u0131\u015f olursunuz ve reklam t\u0131klamalar\u0131ndan k\u00f6t\u00fc performanslar elde edersiniz. Peki b\u00f6yle bir durumun ya\u015fanmamas\u0131 i\u00e7in neler yapmal\u0131s\u0131n\u0131z?<\/p>\n\n\n\n<p><strong>1- Belirlenen Kampanyalar\u0131n Harcamas\u0131<\/strong><strong><\/strong><\/p>\n\n\n\n<p>Web sitenizdeki Adwords reklam kampanyalar\u0131n\u0131z\u0131 olu\u015fturdu\u011funuz ilk g\u00fcn\u00fcn hemen ertesi g\u00fcn\u00fc yapman\u0131z gereken ilk \u015fey bu kampanyalar\u0131 kontrol edip belirledi\u011finiz b\u00fct\u00e7enin harcama durumu ne durumda incelemelisiniz. E\u011fer belirledi\u011finiz g\u00fcnl\u00fck b\u00fct\u00e7e hen\u00fcz tamamen harcanmad\u0131ysa reklam kampanyalar\u0131n\u0131zda bir s\u0131k\u0131nt\u0131 var demektir. E\u011fer b\u00f6yle bir durum ya\u015farsan\u0131z yapman\u0131z gereken \u015feyler;<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Kampanyan\u0131z i\u00e7in belirledi\u011finiz anahtar kelimeleri tekrar g\u00f6zden ge\u00e7irmeli ve gerekiyorsa eklemeler yapmal\u0131s\u0131n\u0131z. Ne kadar fazla anahtar kelime her zaman o kadar\u00a0\u00e7ok g\u00f6sterim m\u00e2nas\u0131na gelmeyebilir hatta kampanyan\u0131za olumsuz etkisi dahi olabilir.<\/li><li>Anahtar kelimeleriniz sitenizi\u00a0\u00f6zetleyecek nitelikte olmal\u0131d\u0131r. E\u011fer alakas\u0131z anahtar kelimeler belirlediyseniz yeterince g\u00f6sterim almaman\u0131z\u00a0\u00e7ok do\u011fal bir sonu\u00e7tur.<\/li><\/ol>\n\n\n\n<p>T\u00fcm bunlar\u0131 yapt\u0131\u011f\u0131n\u0131z takdirde web siteniz daha b\u00fcy\u00fck kitlelere ula\u015fabilecek. Bu sayede g\u00f6r\u00fcnt\u00fclenme ve t\u0131klanma oranlar\u0131n\u0131z\u0131 art\u0131rm\u0131\u015f olacaks\u0131n\u0131z.<\/p>\n\n\n\n<p><strong>2- Ba\u015fka B<\/strong><strong>\u00f6<\/strong><strong>lgelerden Al\u0131nan T\u0131klamalar<\/strong><strong><\/strong><\/p>\n\n\n\n<p>\u00d6rnek vermek gerekirse Antalya\u2019da hizmet veren bir i\u015fletmeniz bulunuyor. Bu \u015fu demek oluyor web site reklamlar\u0131n\u0131z\u00a0\u00a0yaln\u0131zca Antalya\u2019da g\u00f6sterilmesi gerekiyor. E\u011fer durum b\u00f6yle de\u011filse reklamlara bo\u015funa para harc\u0131yorsunuz diyebiliriz. Peri bu durumun olmas\u0131n\u0131 nas\u0131l engelleyebilirsiniz? Adwords paneline giri\u015f yapt\u0131ktan sonra kampanya ayarlar\u0131na girip yer se\u00e7 dedikten sonra i\u015fletmeniz hangi \u015fehirde bulunuyor ise ilgili b\u00f6lgeyi se\u00e7iyorsunuz. E\u011fer g\u00fcncel kampanya durumunuzun hangi b\u00f6lge veya b\u00f6lgelerde yer ald\u0131\u011f\u0131n\u0131 g\u00f6rmek istiyorsan\u0131z istatistikler k\u0131sm\u0131na gelerek b\u00f6lge ba\u015fl\u0131\u011f\u0131 alt\u0131ndan g\u00f6rebilirsiniz. Sonu\u00e7 olarak hizmet vermedi\u011finiz b\u00f6lgeler i\u00e7in reklam vermeyip, yaln\u0131zca hizmet verdi\u011finiz b\u00f6lgelere verirseniz, en az maliyet ile en y\u00fcksek ciro elde etmeniz m\u00fcmk\u00fcn olacakt\u0131r.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"575\" height=\"355\" src=\"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_599439881.jpg\" alt=\"\" class=\"wp-image-1270\" srcset=\"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_599439881.jpg 575w, https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_599439881-300x185.jpg 300w\" sizes=\"(max-width: 575px) 100vw, 575px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>3- Negatif Anahtar Kelime Kullan\u0131m\u0131<\/strong><strong><\/strong><\/p>\n\n\n\n<p>Negatif anahtar kelimeler Adwords reklam optimizasyonunu olumsuz y\u00f6nde etkileyen belki de en&nbsp;\u00f6nemli unsurlardan biridir. Dolay\u0131s\u0131yla muhakkak d\u00fczenli bir \u015fekilde negatif anahtar kelime d\u00fczenlemesi yaparak siteniz ile alakas\u0131 olmayan kelimeleri negatif anahtar kelimeler listesine eklemelisiniz. \u00d6rnek vermek gerekirse spor haberleri yapan bir site i\u00e7in magazin, bur\u00e7, moda tarz\u0131 anahtar kelimeler kullan\u0131rsan\u0131z Adwords kampanyalar\u0131n\u0131z ciddi anlamda olumsuz etkilenecektir. Bunlara ek olarak \u015funu belirtmek isteriz ki bazen&nbsp;\u00e7ok fazla t\u0131klanma Google s\u0131ralamalar\u0131n\u0131z\u0131 olumsuz y\u00f6nde etkileyebilir nas\u0131l m\u0131? \u015e\u00f6yle ki e\u011fer bu t\u0131klamlar\u0131 yapan ki\u015filer sizin m\u00fc\u015fterileriniz de\u011filse, yani sitenizle alakas\u0131 olmayan aramalar sonucu sizin sitenize eri\u015ftiyse bu sitenizin esas kitlesini Google s\u0131ralamalar\u0131nda gerilerde kalman\u0131z sonucu pasifize edecektir.<\/p>\n\n\n\n<p><strong>4- T\u0131klanma Oran\u0131n\u0131n Yetersizli\u011fi<\/strong><strong><\/strong><\/p>\n\n\n\n<p>&nbsp;Adwords reklamlar\u0131n\u0131z\u0131n t\u0131klanma oran\u0131 kampanyalar\u0131n\u0131z i\u00e7in belirledi\u011finiz g\u00fcnl\u00fck harcama miktar\u0131 ile do\u011frudan ilgilidir. Google reklam s\u0131ralamalar\u0131n\u0131 belirlerken iki \u015feyi esas olarak baz al\u0131r bunlardan biri Adwords\u2019te belirledi\u011finiz anahtar kelimelerinizin kalite puan\u0131 di\u011feri ise Adwords \u00fczerinden belirledi\u011finiz kampanya harcamalar\u0131n\u0131zd\u0131r. Yani ya anahtar kelimelerinizi ger\u00e7ekten&nbsp;\u00e7ok iyi belirmeli ya da reklam kampanyalar\u0131n\u0131za&nbsp;\u00e7ok ciddi miktarda paralar yat\u0131rmal\u0131s\u0131n\u0131z.<\/p>\n\n\n\n<p><strong>5- Reklam Gruplar\u0131ndaki Harcamalarda Olu\u015fan Dengesizlik<\/strong><strong><\/strong><\/p>\n\n\n\n<p>Farz edelim ki reklam kampanyan\u0131z\u0131n alt\u0131nda 10 adet reklam grubu olu\u015fturdunuz fakat bir tane reklam grubu di\u011ferlerinden daha&nbsp;\u00f6n plana \u00e7\u0131karak kampanyalara ay\u0131rd\u0131\u011f\u0131n\u0131z b\u00fct\u00e7enin dengesiz bir bi\u00e7imde da\u011f\u0131lmas\u0131na sebebiyet veriyor. B\u00f6yle bir durumla kar\u015f\u0131la\u015ft\u0131\u011f\u0131n\u0131zda yapman\u0131z gereken&nbsp;\u00f6n plana \u00e7\u0131kan reklam grubunu ba\u015fl\u0131 ba\u015f\u0131na ayr\u0131 bir kampanya olarak yeniden ba\u015flatmak ve di\u011fer kampanya gruplar\u0131ndan ay\u0131rmakt\u0131r. B\u00f6ylece di\u011fer reklam gruplar\u0131n\u0131n&nbsp;\u00e7al\u0131\u015fmas\u0131na f\u0131rsat tan\u0131m\u0131\u015f olursunuz. \u015eunu unutmamal\u0131s\u0131n\u0131z ki reklam gruplar\u0131na ay\u0131rd\u0131\u011f\u0131n\u0131z b\u00fct\u00e7enizin harcamas\u0131 ne kadar e\u015fit bir \u015fekilde da\u011f\u0131t\u0131l\u0131rsa Adwords reklam performans\u0131n\u0131z o oranda artacakt\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler Adwords olu\u015fturdu\u011funuz web sitesinin reklam\u0131n\u0131 ve pazarlamas\u0131n\u0131 yapman\u0131za yard\u0131mc\u0131 olan bir Google platformudur. Ancak Adwords\u2019\u00fc kullanmak yaln\u0131zca \u00fcyelik a\u00e7\u0131p web sitenize reklam vermek de\u011fildir. Sitenize ekledi\u011finiz reklamlar\u0131 s\u00fcrekli olarak kontrol etmeli ve d\u00fczenli olarak reklamlar\u0131n&#8230;<\/p>\n","protected":false},"author":3,"featured_media":1269,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1268","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler - G\u00fczel Hosting Internet Hizmetleri - Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler - G\u00fczel Hosting Internet Hizmetleri - Blog\" \/>\n<meta property=\"og:description\" content=\"Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler Adwords olu\u015fturdu\u011funuz web sitesinin reklam\u0131n\u0131 ve pazarlamas\u0131n\u0131 yapman\u0131za yard\u0131mc\u0131 olan bir Google platformudur. Ancak Adwords\u2019\u00fc kullanmak yaln\u0131zca \u00fcyelik a\u00e7\u0131p web sitenize reklam vermek de\u011fildir. Sitenize ekledi\u011finiz reklamlar\u0131 s\u00fcrekli olarak kontrol etmeli ve d\u00fczenli olarak reklamlar\u0131n...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html\" \/>\n<meta property=\"og:site_name\" content=\"G\u00fczel Hosting Internet Hizmetleri - Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/guzelhosting\" \/>\n<meta property=\"article:published_time\" content=\"2019-01-17T15:32:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-01-17T15:32:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_782921437.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"210\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Editor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@guzelhosting\" \/>\n<meta name=\"twitter:site\" content=\"@guzelhosting\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Editor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html\"},\"author\":{\"name\":\"Editor\",\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/#\/schema\/person\/8bfd4f2405f03c08d0afb3466ac41954\"},\"headline\":\"Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler\",\"datePublished\":\"2019-01-17T15:32:38+00:00\",\"dateModified\":\"2019-01-17T15:32:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html\"},\"wordCount\":831,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_782921437.jpg\",\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html\",\"url\":\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html\",\"name\":\"Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler - G\u00fczel Hosting Internet Hizmetleri - Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_782921437.jpg\",\"datePublished\":\"2019-01-17T15:32:38+00:00\",\"dateModified\":\"2019-01-17T15:32:40+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#primaryimage\",\"url\":\"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_782921437.jpg\",\"contentUrl\":\"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_782921437.jpg\",\"width\":300,\"height\":210},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Ana sayfa\",\"item\":\"https:\/\/www.guzel.net.tr\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/#website\",\"url\":\"https:\/\/www.guzel.net.tr\/blog\/\",\"name\":\"G\u00fczel Hosting Internet Hizmetleri - Blog\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.guzel.net.tr\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"tr\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/#organization\",\"name\":\"G\u00fczel Hosting\",\"url\":\"https:\/\/www.guzel.net.tr\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2018\/08\/cropped-logo-1.png\",\"contentUrl\":\"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2018\/08\/cropped-logo-1.png\",\"width\":278,\"height\":47,\"caption\":\"G\u00fczel Hosting\"},\"image\":{\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/guzelhosting\",\"https:\/\/x.com\/guzelhosting\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.guzel.net.tr\/blog\/#\/schema\/person\/8bfd4f2405f03c08d0afb3466ac41954\",\"name\":\"Editor\",\"url\":\"https:\/\/www.guzel.net.tr\/blog\/author\/editor\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler - G\u00fczel Hosting Internet Hizmetleri - Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html","og_locale":"tr_TR","og_type":"article","og_title":"Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler - G\u00fczel Hosting Internet Hizmetleri - Blog","og_description":"Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler Adwords olu\u015fturdu\u011funuz web sitesinin reklam\u0131n\u0131 ve pazarlamas\u0131n\u0131 yapman\u0131za yard\u0131mc\u0131 olan bir Google platformudur. Ancak Adwords\u2019\u00fc kullanmak yaln\u0131zca \u00fcyelik a\u00e7\u0131p web sitenize reklam vermek de\u011fildir. Sitenize ekledi\u011finiz reklamlar\u0131 s\u00fcrekli olarak kontrol etmeli ve d\u00fczenli olarak reklamlar\u0131n...","og_url":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html","og_site_name":"G\u00fczel Hosting Internet Hizmetleri - Blog","article_publisher":"https:\/\/www.facebook.com\/guzelhosting","article_published_time":"2019-01-17T15:32:38+00:00","article_modified_time":"2019-01-17T15:32:40+00:00","og_image":[{"width":300,"height":210,"url":"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_782921437.jpg","type":"image\/jpeg"}],"author":"Editor","twitter_card":"summary_large_image","twitter_creator":"@guzelhosting","twitter_site":"@guzelhosting","twitter_misc":{"Yazan:":"Editor","Tahmini okuma s\u00fcresi":"4 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#article","isPartOf":{"@id":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html"},"author":{"name":"Editor","@id":"https:\/\/www.guzel.net.tr\/blog\/#\/schema\/person\/8bfd4f2405f03c08d0afb3466ac41954"},"headline":"Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler","datePublished":"2019-01-17T15:32:38+00:00","dateModified":"2019-01-17T15:32:40+00:00","mainEntityOfPage":{"@id":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html"},"wordCount":831,"commentCount":1,"publisher":{"@id":"https:\/\/www.guzel.net.tr\/blog\/#organization"},"image":{"@id":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#primaryimage"},"thumbnailUrl":"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_782921437.jpg","inLanguage":"tr","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html","url":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html","name":"Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler - G\u00fczel Hosting Internet Hizmetleri - Blog","isPartOf":{"@id":"https:\/\/www.guzel.net.tr\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#primaryimage"},"image":{"@id":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#primaryimage"},"thumbnailUrl":"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_782921437.jpg","datePublished":"2019-01-17T15:32:38+00:00","dateModified":"2019-01-17T15:32:40+00:00","breadcrumb":{"@id":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html"]}]},{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#primaryimage","url":"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_782921437.jpg","contentUrl":"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2019\/01\/shutterstock_782921437.jpg","width":300,"height":210},{"@type":"BreadcrumbList","@id":"https:\/\/www.guzel.net.tr\/blog\/genel\/adwords-reklam-optimizasyonu-icin-oneriler.html#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Ana sayfa","item":"https:\/\/www.guzel.net.tr\/blog"},{"@type":"ListItem","position":2,"name":"Adwords Reklam Optimizasyonu \u0130\u00e7in \u00d6neriler"}]},{"@type":"WebSite","@id":"https:\/\/www.guzel.net.tr\/blog\/#website","url":"https:\/\/www.guzel.net.tr\/blog\/","name":"G\u00fczel Hosting Internet Hizmetleri - Blog","description":"","publisher":{"@id":"https:\/\/www.guzel.net.tr\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.guzel.net.tr\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"tr"},{"@type":"Organization","@id":"https:\/\/www.guzel.net.tr\/blog\/#organization","name":"G\u00fczel Hosting","url":"https:\/\/www.guzel.net.tr\/blog\/","logo":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.guzel.net.tr\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2018\/08\/cropped-logo-1.png","contentUrl":"https:\/\/www.guzel.net.tr\/blog\/wp-content\/uploads\/2018\/08\/cropped-logo-1.png","width":278,"height":47,"caption":"G\u00fczel Hosting"},"image":{"@id":"https:\/\/www.guzel.net.tr\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/guzelhosting","https:\/\/x.com\/guzelhosting"]},{"@type":"Person","@id":"https:\/\/www.guzel.net.tr\/blog\/#\/schema\/person\/8bfd4f2405f03c08d0afb3466ac41954","name":"Editor","url":"https:\/\/www.guzel.net.tr\/blog\/author\/editor"}]}},"views":388,"_links":{"self":[{"href":"https:\/\/www.guzel.net.tr\/blog\/wp-json\/wp\/v2\/posts\/1268","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.guzel.net.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.guzel.net.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.guzel.net.tr\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.guzel.net.tr\/blog\/wp-json\/wp\/v2\/comments?post=1268"}],"version-history":[{"count":4,"href":"https:\/\/www.guzel.net.tr\/blog\/wp-json\/wp\/v2\/posts\/1268\/revisions"}],"predecessor-version":[{"id":1274,"href":"https:\/\/www.guzel.net.tr\/blog\/wp-json\/wp\/v2\/posts\/1268\/revisions\/1274"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.guzel.net.tr\/blog\/wp-json\/wp\/v2\/media\/1269"}],"wp:attachment":[{"href":"https:\/\/www.guzel.net.tr\/blog\/wp-json\/wp\/v2\/media?parent=1268"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.guzel.net.tr\/blog\/wp-json\/wp\/v2\/categories?post=1268"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.guzel.net.tr\/blog\/wp-json\/wp\/v2\/tags?post=1268"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}